Wednesday 31 October 2012

Google Disavow – Looks Like it Could Work

I received the first notification 4 months ago in Google Webmaster Tools regarding a clients website and it’s unnatural inbound links:

Now, I was pretty well up-to-speed with these notifications because there was a lot a talk at the time of Google sending them out, so I wasn't too worried. But being diligent I checked the site's Google WMT account and yes there was a site sending a vast amount of poor quality links to it, in fact there were a couple of other sites in the same vein.

Thursday 26 July 2012

Redirect PDF With '%20' Using .htaccess

I'm so glad I sorted the re-directing of PDF files with '%20' in them and using the .htaccess file.

It seems a common occurrence that when PDF files are created the file name uses spaces, just like you'd save a word document on your computer, but the difference being a word document very seldom gets used as a document on a website, whereas a PDF does.

Friday 11 May 2012

DIV Order Optimisation

Imagine you’re a search engine spider and you're crawling through another webpage: your first stop is the website’s logo, then the menu and if it’s a behemoth of a website then there's going to be a pretty big menu to trawl through, then if you’re unlucky you’ll have a carousel of images - and you’ve still not reached the most important unique information yet!

Thursday 26 April 2012

AdWords 'PPC' Extensions

AdWords ‘PPC’ Extensions

Next time you’re analysing your AdWords PPC campaign, take a look at the AdWord Extensions.

These Extensions include:

  • Location Extensions
  • Call Extensions
  • Sitelinks Extensions
  • Product Extensions
  • Social Extensions

You may be a little daunted at first in implementing them on your PPC campaigns, but from the research I’ve been carrying out and seeing the results of this research it’s definitely something you should be looking at using.

Tuesday 13 March 2012

Crawl Errors in Foreign Language - Webmaster Tools

Interesting view in Google Webmaster Tools this morning, 'crawl errors' are reading in different languages, first German:

Followed with French:

Wednesday 4 January 2012

PriceGong & Google Chrome

PriceGong in Google Chrome is this fair?

You've selected a website to purchase a product, in this case a DVD, then at the bottom right of your screen a pop-up appears offering the same product, probably cheaper, from Amazon, The Hut, Computer-Active Direct, Spend It, &c - this is PriceGong, an add on from Google Chrome:

pricegong and google chrome