Extensions in AdWords – particularly, IMO, Locations, are essential to improving the performance of the campaigns – they give your ads more real estate, they make it easier for mobile users to contact you and they’re free.
Google Places have lately been superseded with Google My Business – it’s okay this is a Google thing, they like to change the name of a product, this then enables the company to have a public Google+ profile.
If you use an AdWords MCC account then you have all your AdWords accounts under one umbrella – this makes it easy to keep your eye on all of your clients’ accounts without endlessly logging in to separate accounts.
Showing posts with label adwords extensions. Show all posts
Showing posts with label adwords extensions. Show all posts
Thursday, 24 July 2014
Thursday, 26 April 2012
AdWords 'PPC' Extensions
AdWords ‘PPC’ Extensions
Next time you’re analysing your AdWords PPC campaign, take a look at the AdWord Extensions.
These Extensions include:
You may be a little daunted at first in implementing them on your PPC campaigns, but from the research I’ve been carrying out and seeing the results of this research it’s definitely something you should be looking at using.
Next time you’re analysing your AdWords PPC campaign, take a look at the AdWord Extensions.
These Extensions include:
- Location Extensions
- Call Extensions
- Sitelinks Extensions
- Product Extensions
- Social Extensions
You may be a little daunted at first in implementing them on your PPC campaigns, but from the research I’ve been carrying out and seeing the results of this research it’s definitely something you should be looking at using.
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